コレクション: About Us
Jewellery with Soul
Shanu Agarwal, a distinguished fine jewelry brand founded by Shanu Agarwal—a visionary designer with nearly three decades of experience in Japan. Blending rich heritage with modern artistry, the brand reflects a harmonious balance between cultural tradition and timeless elegance. Every piece is more than jewelry —it’s a story, an emotion, and a celebration of life’s most cherished moments.
Craftsmanship & Sustainability
Inspired by the intricate beauty of Japanese Temari art, each design fuses ancient craftsmanship with contemporary flair. Shanu’s approach to jewelry -making is slow, thoughtful, and intentional—ensuring every detail, cut, and finish is executed with precision. While rooted in artistry, the brand also champions sustainability through mindful production, repurposing heirlooms, and creating enduring pieces meant to be treasured across generations.
About the Designer
Shanu Agarwal, raised in Mumbai, discovered her passion for creative design early on, gaining hands-on experience at her father's boutique. After studying fashion design post-graduation, she moved to Japan in 1995 and has since built a successful career crafting unique jewelry pieces admired by high-end stores
Shanu believes, when a woman adorns a unique piece of diamond jewelry it gives her confidence, empowers her and makes her unstoppable. "More Than Jewelry, It's an Attitude". With this ideology, she wanted to create a range of exquisite jewelry using the finest quality of diamonds and precious stones. Shanu spends hours sorting and choosing the perfect gemstones. Each piece is carefully curated by her and being a perfectionist she doesn't rest until her designs don't emanate her vision.
Ethical Sourcing & Material Transparency
At Shanu Agarwal Japan, integrity and responsibility are woven into every step of the journey. The brand proudly uses only Kimberley Process-certified diamonds, ensuring all stones are conflict-free and ethically sourced. With a commitment to sustainability and transparency, the sourcing process aligns with the UN Sustainable Development Goals (SDGs)—reflecting the brand’s values of ethical luxury, environmental consciousness, and trust.
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